About us
Sun & Sand Sports offers over 90 diverse Sports brands across various sports categories through over 100 stores in 6 markets across the Middle East. Within a span of 3 decades, it has become the most popular multi-gender sporting retailer across the region. Currently, it is the largest retailer and wholesaler of sporting goods across the Middle East. The markets are United Arab Emirates, Kingdom of Saudi Arabia, Oman, Qatar, Bahrain and Kuwait.
The customers comprise a mix of nationalities ranging from Asians, to Europeans, to local and expat Arabs.
Since 1979, Sun and Sand Sports has been committed to ensuring that their customers have access to some of the best sporting brands in the world. With exclusive retail and distributorship rights across the region for over 50 International Sporting Brands, including such world famous names as Nike, Timberland, Columbia, Arena, Vans, Dunlop, Kettler, Icon and Babolat to name but a few, and with many more stores scheduled to open in the near future, it is safe to say that Sun & Sand Sports is not only reaching that commitment, but exceeding it. The recent strategic partnerships with other international & globally sought after brands like The North Face, Under Armour & York Fitness has reinforced Sun and Sand Sports as the leading multi-gender sports store in the Middle East.
Achievements
Over the years, Sun & Sand Sports has won numerous awards and accolades. It has been rewarded by it's partners and the Government.Its stringent quality standards and outstanding service has also been recognized by the industry.
- 2011 Most Progressive Distributor of the year by Johnson.
- 2011 Distributor of the year by Nike.
- 2011 Distributer of the year by Timberland.
- 2010 Super Brand status for Sun and Sand Sports and Nike brands.
- 2010 Most Innovative and Value for Money promotion award from the Dubai Shopping Festival group.
- 2009 Distributor of the year from Arena.
- 2007 Best Distributor of the year by Spalding.
- 2007 Best Partner of the year by Johnson.
- 2007 International Distributor of the year by Columbia.
- 2007 Retailer of the year by ICON.
History
From its humble beginning only with Nike, Sun & Sand Sports has had a long run. The constant endeavour to provide consumers with the best shopping experience with products and services of the highest calibre has made it the popular sporting choice.
Product
Sun and Sand Sports operates the following store concepts across the region:
- Sun and Sand Sports
- Nike
- Timberland
- Columbia
- The North Face
- Vans
- Sun and Sand Sports Active.
- Sun and Sand Sports Kids.
- Sun and Sand Sports Factory Outlets.
Brands value
Over the years, Sun & Sand Sports has emerged as the conveniently located premium sports shopping destination in all high footfall malls across the Middle East. Its constant innovation and association with leading sports brands has made it synonymous with quality and reliability.
Logistics
Jebel Ali Free Zone – Sun & Sand Sports Distribution Centre
Laid out on a huge 140 000 SQ.FT. area, this is a state of the art storage area facility. It offers a 50% multi-layered racking storage area for soft goods and 20% is selective racking for heavy equipment. 30% is available free for future expansion.
The warehouse operation is supported by state-of-the-art Warehouse Management Systems software (AWARE) and 6 x docking areas (inbound) and 6 x loading bays (outbound) make up this incredible facility.
Sun and Sand Sports has an additional warehouse in Al Aweer.
- Things you didn’t know about Sun & Sand Sports
- The original name of the company was Sun and Sand. Sun & Sand Sports has over 100 stores and counting across 6 markets in the Middle East
















